Sustainability Leadership

Cybernetics is a young discipline which, like applied mathematics, cuts across the entrenched departments of natural science; the sky, the earth, the animals and the plants. Its interdisciplinary character emerges when it considers economy not as an economist, biology not as a biologist, engines not as an engineer. In each case its theme remains the same, namely, how systems regulate themselves, reproduce themselves, evolve and learn. Its high spot is the question of how they organize themselves.
A cybernetic laboratory has a varied worksheet - concept formation in organized groups, teaching machines, brain models, and chemical computers for use in a cybernetic factory. As pure scientists we are concerned with brain-like artifacts, with evolution, growth and development; with the process of thinking and getting to know about the world. Wearing the hat of applied science, we aim to create what Boulanger,' in his presidential address to the International Association of Cybernetics, called the instruments of a new industrial revolution - control mechanisms that lay their own plans.

Unfortunately a large number of people in many countries are strongly opposed to green technology, for reasons having little to do with the real dangers. It is important to treat the opponents with respect, to pay attention to their fears, to go gently into the new world of green technology so that neither human dignity nor religious conviction is violated. If we can go gently, we have a good chance of achieving within a hundred years the goals of ecological sustainability and social justice that green technology brings within our reach.

If you're a leader, you don't push wet spaghetti, you pull it. The U.S. Army still has to learn that. The British understand it. Patton understood it. I always admired Patton. Oh, sure, the stupid bastard was crazy. He was insane. He thought he was living in the Dark Ages. Soldiers were peasants to him. I didn't like that attitude, but I certainly respected his theories and the techniques he used to get his men out of their foxholes.