Portsmouth, United Kingdom

Fashion Marketing

Master's
Language: EnglishStudies in English
Subject area: arts
Qualification: MA
Kind of studies: full-time studies, part-time studies
Master of Arts (MA)
University website: www.port.ac.uk
Fashion
Fashion is a popular style, especially in clothing, footwear, lifestyle products, accessories, makeup, hairstyle and body. Fashion is a distinctive and often constant trend in the style in which a person dresses. It is the prevailing styles in behaviour and the newest creations of designers, technologists, engineers, and design managers.
Marketing
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
Fashion
Delete the negative; accentuate the positive!
Donna Karan, Gaille, Brandon (July 23, 2013). "List of 38 Famous Fashion Quotes and Sayings". BrandonGaille.com. Retrieved November 15, 2013.
Fashion
Nothing is thought rare
Which is not new, and follow'd; yet we know
That what was worn some twenty years ago
Comes into grace again.
Beaumont and Fletcher, prologue to the Noble Gentleman, line 4.
Marketing
Another forerunner of modern organization theorists was Andrew Ure, a professor of chemistry. An enthusiastic proponent of “the factory system,” Ure (1835) took a step beyond Adam Smith. Whereas Smith’s pin factory was solely an example of division of labor, Ure pointed out that a factory poses organizational challenges. He asserted that every factory incorporates “three principles of action, or three organic systems”: (a) a “mechanical” system that integrates production processes, (b) a “moral” system that motivates and satisfies the needs of workers, and (c) a “commercial” system that seeks to sustain the firm through financial management and marketing. Harmonizing these three systems, said Ure, was the responsibility of managers.
William H. Starbuck (2005). "The Origins of Organizational Theory," p. 149-150
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