Reading, United Kingdom

Food Economics and Marketing

Master's
Table of contents

Food Economics and Marketing at University of Reading

Language: EnglishStudies in English
Subject area: agriculture, forestry and fishery, veterinary
Qualification: MSc
Kind of studies: full-time studies, part-time studies
Master of Science (MSc)
University website: www.reading.ac.uk

Definitions and quotes

Economics
Economics () is the social science that studies the production, distribution, and consumption of goods and services.
Food
Food is any substance consumed to provide nutritional support for an organism. It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals. The substance is ingested by an organism and assimilated by the organism's cells to provide energy, maintain life, or stimulate growth.
Marketing
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
Economics
Economists have never allowed their analysis to be influenced by psychologists of their time, but have always framed for themselves such assumptions about psychical processes as they have thought it desirable to make.
Joseph Schumpeter, History of Economic Analysis, 1945. p. 27
Marketing
Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization's makeup and success — along with vision, strategy, marketing, financials, and the like... I came to see, in my time at IBM, that culture isn't just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value.
Louis V. Gerstner, Jr. Who Says Elephants Can’t Dance? (2002)
Food
This much thou hast taught me: that I should learn to take food as medicine. But during that time when I pass from the pinch of emptiness to the contentment of fullness, it is in that very moment that the snare of appetite lies baited for me.
Augustine, Confessions, as translated by A. Outler, Book 10, Chapter 31, p. 197
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