Brand
A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. Brands are used in business, marketing, and advertising. Name brands are sometimes distinguished from generic or store brands.
China
China, officially the People's Republic of China (PRC), is a one-party socialist state in East Asia and, with a population of around 1.404 billion, the world's most populous country. Covering 9,600,000 square kilometers (3,700,000 sq mi), China has the most borders of any country in the world. The Communist Party of China exercises jurisdiction over 22 provinces, five autonomous regions, four direct-controlled municipalities (Beijing, Tianjin, Shanghai, and Chongqing), and the special administrative regions of Hong Kong and Macau.
Marketing
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
China
The Chinese are industrious, courageous, honest, and intelligent. They created the splendid ancient Chinese civilization, and today, they're firmly committed to the path of peaceful development and are making continuous progress in the modernization drive by carrying out the reform and opening up program.
Jintao Hu, "President Bush and President Hu of People's Republic of China Participate in Arrival Ceremony " (20 April 2006), by J. Hu, Washington, D.C.: White House.
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