Salzburg, Austria

Innovation Development in the Social Profit Sector

Innovationsentwicklung im Social - Profit - Sektor

Language: GermanStudies in German
Subject area: social
Qualification: MA
Master of Arts in Social Sciences, MA
4 Semester
120 ECTS
University website:
Development or developing may refer to:
Innovation can be defined simply as a "new idea, device or method". However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. Such innovation takes place through the provision of more-effective products, processes, services, technologies, or business models that are made available to markets, governments and society. The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society. Innovation is related to, but not the same as, invention, as innovation is more apt to involve the practical implementation of an invention (i.e. new/improved ability) to make a meaningful impact in the market or society, and not all innovations require an invention. Innovation often manifests itself via the engineering process, when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation.
Living organisms including humans are social when they live collectively in interacting populations, whether they are aware of it, and whether the interaction is voluntary or involuntary.
Successful innovation has consistently proved to be fluid and flexible, fast and furious — that is, passionate.
Robert Heller. ‘Business strategy: the lessons of the 'big ideas’, 30 Jun 2009, in his blog, Thinking Managers, on, website.
I always stress to my clients that they have to be ready to change. You have to be prepared to make your innovation obsolete. But many companies aren’t prepared to do that.
Peter Drucker. ‘Peter’s Principles’, Context magazine, Spring, 1998.
Innovation is more than having new ideas: it includes the process of successfully introducing them or making things happen in a new way. It turns ideas into useful, practicable and commercial products or services.
John Adair (b.1934), British author, writer on business leadership. ‘Taking good ideas to market’, Ch 11, Effective Innovation (2009), revised edition.
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