Amsterdam, Netherlands

Communication Science: Persuasive Communication

Master's
Language: EnglishStudies in English
Subject area: journalism and information
Time study: 1 year
University website: www.uva.nl/en
Communication
Communication (from Latin commūnicāre, meaning "to share") is the act of conveying intended meanings from one entity or group to another through the use of mutually understood signs and semiotic rules.
Science
Science (from Latin scientia, meaning "knowledge") is a systematic enterprise that builds and organizes knowledge in the form of testable explanations and predictions about the universe.
Science
I was particularly interested in that, in working on Jurassic Park that aspect of what are the negative parts. Because in talking with the people who were doing this kind of research what I was hearing was that the most responsible of them were deciding not to proceed down certain lines of inquiry which is really a new phase in science. Traditionally in science what the scientists themselves have said is: "I might as well do it, because if I don't, someone else will. It is going to happen inevitably." I think there's recognition now, that it's no so inevitable and it's quite conceivable that if I don't do this research neither will anyone else. It's simply too dangerous.
Michael Crichton, interview Lost World section of Beyond Jurassic Park DVD.
Science
The men in the laboratory... cannot be said to observe the actual objects of their curiosity at all. ...The sense data on which the propositions of modern science rest are, for the most part, little photographic spots and blurs, or inky curved lines on paper. ... What is directly observable is only a sign of the "physical fact"; it requires interpretation to yield scientific propositions.
Susanne Langer, Philosophy in a New Key (1942)
Science
Within the short span of a human life and with man's limited powers of memory, any stock of knowledge worthy of the name is unattainable except by the greatest mental economy. Science itself, therefore, may be regarded as a minimal problem, consisting of the completest possible presentment of facts with the least possible expenditure of thought.
Ernst Mach, The Science of Mechanics: A Critical and Historical Account of Its Development (1893) p. 490, Tr. Thomas J. McCormack.
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