Portsmouth, United Kingdom

Strategy, Enterprise and Innovation

Master's
Language: EnglishStudies in English
Subject area: economy and administration
Qualification: MPhil
Kind of studies: part-time studies
Master of Philosophy (MPhil)
University website: www.port.ac.uk
Enterprise
Enterprise (or the archaic spelling Enterprize) may refer to:
Innovation
Innovation can be defined simply as a "new idea, device or method". However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. Such innovation takes place through the provision of more-effective products, processes, services, technologies, or business models that are made available to markets, governments and society. The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society. Innovation is related to, but not the same as, invention, as innovation is more apt to involve the practical implementation of an invention (i.e. new/improved ability) to make a meaningful impact in the market or society, and not all innovations require an invention. Innovation often manifests itself via the engineering process, when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation.
Strategy
Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general, command, generalship") is a high-level plan to achieve one or more goals under conditions of uncertainty. In the sense of the "art of the general", which included several subsets of skills including "tactics", siegecraft, logistics etc., the term came into use in the 6th century CE in East Roman terminology, and was translated into Western vernacular languages only in the 18th century. From then until the 20th century, the word "strategy" came to denote "a comprehensive way to try to pursue political ends, including the threat or actual use of force, in a dialectic of wills" in a military conflict, in which both adversaries interact.
Strategy
Confusing testosterone with strategy is a bad idea.
Steve Blank, Business Insider "You're Better Off Being A Fast Follower Than An Originator", (5 October 2010)
Innovation
Innovation is new stuff that is made useful.
Max Mckeown, British management guru and author. The Truth About Innovation (2008), ‘Truth 1’, p. 2.
Strategy
The essence of strategy is choosing what not to do.
Michael Porter, "What is strategy?." In: Harvard Business Review, November (1996). p. 70
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