Olbia, Italy

Innovation Management for Sustainable Tourism

Master's
Language: EnglishStudies in English
Subject area: economy and administration
University website: www.uniss.it
Innovation
Innovation can be defined simply as a "new idea, device or method". However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. Such innovation takes place through the provision of more-effective products, processes, services, technologies, or business models that are made available to markets, governments and society. The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society. Innovation is related to, but not the same as, invention, as innovation is more apt to involve the practical implementation of an invention (i.e. new/improved ability) to make a meaningful impact in the market or society, and not all innovations require an invention. Innovation often manifests itself via the engineering process, when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation.
Innovation Management
Innovation management is a combination of the management of innovation processes, and change management. It refers both to product, business process, and organizational innovation. Innovation management is the subject of ISO 50500 series standards developed by ISO TC 279.
Management
Management (or managing) is the administration of an organization, whether it is a business, a not-for-profit organization, or government body. Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees (or of volunteers) to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources. The term "management" may also refer to those people who manage an organization.
Tourism
Tourism is travel for pleasure or business; also the theory and practice of touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tours. Tourism may be international, or within the traveller's country. The World Tourism Organization defines tourism more generally, in terms which go "beyond the common perception of tourism as being limited to holiday activity only", as people "traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes".
Tourism
I hope I'm not a tourist attraction - I'm sure that they come here really because St. Andrews is just amazing, a beautiful place.
Prince William in: Kate Petrella Royal Wisdom: The Most Daft, Cheeky, and Brilliant Quotes from Britain's Royal Family, Adams Media, 18 March 2011, p. 65
Innovation
Every new thing creates two new questions and two new opportunities.
Jeff Bezos, founder and CEO, Amazon, from 2007 Ted Talk "The electricity metaphor for the web's future", [1].
Tourism
The sheep like nature of travel - being on a beach with thousands of other people is not my idea of fun. I also don't like being a tourist because you don't know what's really going on in a country.
Diana Quick in: Caroline Rees Diana Quick's Travelling Life, The Telegraph, 7 September 2013
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