Brand Marketing & Retailing in China

It is objected to the Chinaman that he is secretive and treacherous, and will not tell the truth when he thinks it for his interest to tell a lie. There may be truth in all this; it sounds very much like the account of man’s heart given in the creeds. If he will not tell the truth, except when it is for his interest to do so, let us make it for his interest to tell the truth. We can do it by applying to him the same principle of justice that we apply to ourselves. But I doubt if the Chinese are more untruthful than other people. At this point I have one certain test. Mankind are not held together by lies. Trust is the foundation of society. Where there is no truth, there can be no trust, and where there is no trust, there can be no society. Where there is society, there is trust, and where there is trust, there is something upon which it is supported. Now a people who have confided in each other for five thousand years; who have extended their empire in all directions until it embraces one-fifth of the population of the globe; who hold important commercial relations with all nations; who are now entering into treaty stipulations with ourselves, and with all the great European powers, cannot be a nation of cheats and liars, but must have some respect for veracity. The very existence of China for so long a period, and her progress in civilization, are proofs of her truthfulness

The Chinese are industrious, courageous, honest, and intelligent. They created the splendid ancient Chinese civilization, and today, they're firmly committed to the path of peaceful development and are making continuous progress in the modernization drive by carrying out the reform and opening up program.

China believes it is the center of the universe. Look at its flag; one big star surrounded by satellite stars. Arrogant!